About me

I have had the opportunity to work closely with account managers and the Director of Customer Success. This collaboration was pivotal in ensuring the highest quality of our deliverables and providing vital support during feasibility assessments, brainstorming sessions, and driving design innovation. My goal was to coordinate and support my team for efficiency and quality by supervising but also mentoring and creating a motivating work-environment.
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My client portfolio spans a wide range of industries, including Fashion, Tech, Food, Luxury, Beauty, Travel, Home, Sports, Health, Finance, Entertainment, and Education. I have catered to diverse business models like B2B, B2C, and Pubs, overseeing projects across the EMEA and parts of the APAC regions. But also supporting the US team by coordinating the workload across the regions.

At Wunderkind, my focus was on nurturing and expanding our team, ensuring that every designer felt fully supported. I committed to active listening and provided guidance whenever necessary. My approach was to encourage each team member to develop their own solutions during brainstorming sessions, fostering a collaborative environment where we could collectively explore the rationale behind each design decision. Mentoring played a pivotal role in my day-to-day responsibilities, emphasising personal growth and creative excellence within the team.

Over my five years at Wunderkind, I played a key role in creating new products and services. I worked closely with the Product and Engineering teams, focusing on tools that make our Design Studio department more efficient.
One major project was our automated technical review tool, a Chrome extension. I led its UX/UI design – from brainstorming to the final design – and did the front-end development with HTML, CSS, and JavaScript. This tool automated our manual technical review process, greatly improving our team's efficiency.

In the latter three years at Wunderkind, my contributions to the Innovation team significantly diversified. I played a pivotal role in developing an internal no-code platform for client email layouts, achieving a 60% savings in resources through automation and collaboration with product managers, directors and engineers. Another key achievement was designing a proof-of-concept to integrate generative AI into this platform. This initiative aimed to automate email generation using client data, complemented by a data manager for quality control.

Additionally, my joint efforts with the UX Engineering team led to the successful integration of AI in our Brand Voice Scouting project. By skill-fully combining Open AI's API with client data, we were able to capture unique brand voices, yielding invaluable insights and further enhancing product efficiency. These projects, among others, showcase the breadth of my innovative work at Wunderkind, each contributing to significant operational advancements.

At Wunderkind, I've passionately nurtured a positive company culture, focusing on fostering collaboration across teams such as Design, Customer Success Management, Email Coding, and Engineering. This cross-departmental synergy has sparked innovative solutions and enhanced teamwork.

I've also emphasised staying ahead in design trends, regularly updating our team and spearheading discussions on the latest in design. Since early 2023, my focus has shifted towards AI and machine learning. I established a dedicated channel for AI updates and tools, making significant strides in keeping the company attuned to AI advancements. My role in advocating for and demystifying AI and machine learning has positioned me as a key point of contact for related inquiries in our design team, further enriching our team's knowledge and expertise in these rapidly evolving tech fields.